Hi, I'm Krishna 👋

Hi, I'm Krishna 👋

a Product Designer

a Product Designer

a Product Designer

I Design for people, planet and profit

I Design for people, planet and profit

Multi-team experience on Dream11

Designed and delivered a seamless multi-team creation and management flow, reducing friction for power users in India’s #1 fantasy sports app.

Increase in PCJ(Revenue)

+0.87 %

Increase in engagement

+30%


Multi-team experience on Dream11

Designed and delivered a seamless multi-team creation and management flow, reducing friction for power users in India’s #1 fantasy sports app.

Increase in PCJ(Revenue)

+0.87 %

Increase in engagement

+30%

Multi-team experience on Dream11

Designed and delivered a seamless multi-team creation and management flow, reducing friction for power users in India’s #1 fantasy sports app.

Increase in PCJ(Revenue)

+0.87 %

Increase in engagement

+30%


Revamping Onboarding experience for 250M + users.

Designed the end to end journey for new users including Login/register flow, app home page, KYC verification flow, guided walkthrough for India’s leading fantasy sports app.

Conversion Rate

+2.5%

Flow Completion time

-30 sec

Revamping Onboarding experience for 250M + users.

Designed the end to end journey for new users including Login/register flow, app home page, KYC verification flow, guided walkthrough for India’s leading fantasy sports app.

Conversion Rate

+2.5%

Flow Completion time

-30 sec

Revamping Onboarding experience for 250M + users.

Designed the end to end journey for new users including Login/register flow, app home page, KYC verification flow, guided walkthrough for India’s leading fantasy sports app.

Conversion Rate

+2.5%

Flow Completion time

-30 sec

AI teams

Solving for users confusion, lack of confidence and high effort while selecting players in a fantasy sports team with the help of genAI. The real challenge was how to make the users trust the outcomes. This functionality was built and texperimented as a POC and later on integrated in the main flow.

Adoption rate

?

Retention rate

?

AI teams

Solving for users confusion, lack of confidence and high effort while selecting players in a fantasy sports team with the help of genAI. The real challenge was how to make the users trust the outcomes. This functionality was built and texperimented as a POC and later on integrated in the main flow.

Adoption rate

?

Retention rate

?

AI teams

Solving for users confusion, lack of confidence and high effort while selecting players in a fantasy sports team with the help of genAI. The real challenge was how to make the users trust the outcomes. This functionality was built and texperimented as a POC and later on integrated in the main flow.

Adoption rate

?

Retention rate

?

I design with intent to

that move the product forward and

that stick around.

My process swings between quick

and digging into

I’ve grown naturally into

….where technology feels less like a tool and more like a

helping me connect the dots between design, tech, and impact.

I design with intent to

that move the product forward and

that stay. My process swings between quick


and digging into

I’ve grown naturally into

….where technology feels less like a tool and more like a

collaborator. Every project pulls me deeper into

helping me connect the dots between design, tech, and impact.

I design with intent to

that move the product forward and

that stick around.

My process swings between quick

and digging into

I’ve grown naturally into

….where technology feels less like a tool and more like a

helping me connect the dots between design, tech, and impact.

"He brings a unique creative perspective to every project, always striving to push the boundaries and innovate."

Anurag Kumar Singh

UX Design@Servicenow · Ex-Intuit · Ex-Oracle · D.E.Shaw · IDC, IIT Bombay

"Krishna is quick a learner and has good capability to understand complex concepts. Krishna is helpful by nature."

Onkar Ropalkar 

Engineer · Cummins · Masters · IIT Kanpur

"He brings a unique creative perspective to every project, always striving to push the boundaries and innovate."

Anurag Kumar Singh

UX Design@Servicenow · Ex-Intuit · Ex-Oracle · D.E.Shaw · IDC, IIT Bombay

"Krishna is quick a learner and has good capability to understand complex concepts. Krishna is helpful by nature."

Onkar Ropalkar 

Engineer · Cummins · Masters · IIT Kanpur

"He brings a unique creative perspective to every project, always striving to push the boundaries and innovate."

Anurag Kumar Singh

UX Design@Servicenow · Ex-Intuit · Ex-Oracle · D.E.Shaw · IDC, IIT Bombay

"Krishna is quick a learner and has good capability to understand complex concepts. Krishna is helpful by nature."

Onkar Ropalkar 

Engineer · Cummins · Masters · IIT Kanpur

What I Do

What I Do

UX Design

UX Design

UI Design

UI Design

Product Design

Product Design

AI design patterns

AI design patterns

Design Systems

Design Systems

Interactive prototyping

Interactive prototyping

Brainstorming Workshops

Brainstorming Workshops

Design Sprint

Design Sprint

Interaction Design

Interaction Design

User Testing

User Testing

Usability Testing

Usability Testing

UX Research

UX Research

B2C, B2B Saas

B2C, B2B Saas

ProtoPie

ProtoPie

Creating custom GPTs

Creating custom GPTs

+ More

+ More

+ More

Experience

Experience

Product Designer

Product Designer

Dream11

Dream11

Jun 2022 - Present

Jun 2022 - Present

UX Designer

UX Designer

eQ Technologic

eQ Technologic

May 2021 - July 2021

May 2021 - July 2021

Product Design Engineer

Product Design Engineer

Padcare

Padcare

Jun 2019 - Mar 2020

Jun 2019 - Mar 2020